About the Founder

The Person Behind
Paxoona

I’m not an agency. I’m not a team. I’m one person who believes in honest work, direct
communication, and delivering real results without the corporate nonsense.

My Journey to Solo Practice

From corporate frustration to independent excellence

I spent years working in digital agencies, watching talented professionals get buried under layers of account managers, project coordinators, and unnecessary meetings. I saw clients paying premium prices for work that could be done better, faster, and more transparently by a single dedicated specialist.

In 2019, I made the decision to break away from the agency model entirely. I wanted to prove that exceptional web design and SEO services don’t require a bloated team structure—they require expertise, dedication, and honest communication.

Since then, I’ve worked directly with over 50 businesses, delivering projects that agencies would have taken twice as long to complete at three times the cost. Every client gets my personal attention, my direct phone number, and my commitment to their success.

 

Professional Experience

  • 5+ years in web design and development
  • 3+ years specializing in technical SEO
  • 12+ successful client projects delivered
  • Former senior developer at digital agencies

Certifications & Skills

  • Google Analytics Certified Professional
  • Advanced SEO Technical Certification
  • Full-stack web development expertise
  • UX/UI design principles and accessibility

My Business Philosophy

The principles that guide every project I take on

Radical Transparency

I tell you exactly what I’m doing, why I’m doing it, and how long it will take. No hidden processes, no mysterious “proprietary methods.” You deserve to understand every aspect of your project.

Quality Over Quantity

I deliberately limit my client roster to ensure every project gets the attention it deserves. I’d rather do exceptional work for fewer clients than mediocre work for many.

Direct Communication

When you contact me, you get me—not an account manager, not a junior team member. I respond to messages personally, usually within a few hours during business days.

Results-Driven Approach

I measure success by tangible outcomes: improved search rankings, increased traffic, better conversion rates. I’m not interested in vanity metrics or impressive-sounding reports that don’t translate to real business value.

My Commitment to Your Success

What you can expect when working with me

When you hire me, you’re not just getting a service provider—you’re getting a partner who’s genuinely invested in your success. I take personal responsibility for every line of code I write and every strategy I recommend.

I won’t take on your project if I don’t believe I can deliver exceptional results. I’m honest about my capabilities and limitations, and I’ll tell you upfront if another specialist would be a better fit for your specific needs.

My reputation is built on the success of my clients. Every project I complete is a reflection of my expertise and integrity. That’s why I stand behind my work with clear deliverables, realistic timelines, and ongoing support even after project completion.

Personal Accountability

I take full responsibility for project outcomes

Honest Communication

Clear updates without corporate jargon

Realistic Timelines

No inflated estimates or missed deadlines

Ongoing Support

I'm here even after project completion

Have Project in Mind?

Let’s Turn your Ideas
into Reality

inquiry@paxoona.com
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